
At Epione, we have established our place at the top of one of the most competitive industries, and the media has recognized us for attaining this feat. Below you will find only a sample of some of the kind words of the media for your consideration. We are certain that you will be equally impressed.
NO "DOWNTIME" FACELIFT
COSMOPOLITAN - (03-Dec-01)
NO "DOWNTIME" FACELIFT
Would you have a face-lift if you didn't have any down time, experienced no pain and looked natural afterwards? What if there were no scars and no telltale signs, and your skin would continue to improve for months after your facelift? Sounds too good to be true? Perhaps not. Recently, the Food and Drug Administration approved a new laser for the reduction of facial wrinkles. But unlike its predecessors, this new generation of lasers does not wound the surface of the skin, thus eliminating the need for post-treatment care. With a focus on minimally invasive procedures, one revolutionary cosmetic surgery technique using these lasers has caught the attention of many.
The procedure, called the Coolaser is being heralded as the future of cosmetic surgery for the new millennium.
It was developed by the cosmetic surgery team of brothers Simon Ourian, MD, and Bob Ourian, MD, of Epione Aesthetic Laser Clinic Inc., in Beverly Hills, California (310-271-6506). The device is getting good reviews for its ability to smooth fine lines and wrinkles without burning the overlying skin, becoming known as a safe and fast alternative to traditional laser skin resurfacing.
Coolaser? treatment is performed without general anesthesia (it is not necessary), making it safer than procedures that implement it. First, the skin is numbed with the spray of a super cooled air through the specially designed hand piece, and then a series of rapid-pulse Nd-YAG and yellow beams are directed at problem areas. Discomfort is described as minimal due to the cooling effect. The treatment appears to be especially suitable for lines around the eyes and mouth. Skin texture improves and facial tightening continues for several weeks after the treatment resulting in subtle, natural rejuvenation. The procedure is repeated in a series of three to five visits. Unlike conventional laser surgery or facelift that can leave patients with undesirable scars and pulled looks, the result of the newer technique is "a natural appearance with virtually no pain," explains Dr. Simon Ourian.
When the yellow beam targets the tissue under the skin's surface and stimulates growth, the new collagen fills in the depression under the wrinkles, reducing the creases in the wrinkled surface. Treatments take approximately 10 to 30 minutes.
According to Dr. Ourian, early studies show results with as little as one treatment. The total cost of a series of treatments is about $2,500, about a half of the cost of other laser surgeries. Epione Institute in Beverly Hills is currently training other physicians in the technique with more than a dozen new sites to be in operation shortly.
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NEW WRINKLE BUSTERS
HARPER'S BAZAAR - (14-Nov-01)
NEW WRINKLE BUSTERS
It's Botox® day and the scene at the Beverly Hills Epione clinic is one to behold. The door to the plush clinic becomes the entrance to an army of thirty and forty somethings who queue up for a hit of the precious potion that's wiping out wrinkles faster than their blinking, laughing, squinting, and frowning can create them.
I don't believe in growing old gracefully. When I first heard about Botox® (those little injections touted to make wrinkles disappear), I decided it would be my thirtieth birthday present to myself. All my friends recommended Dr. Simon Ourian M.D. "a Beverly Hills cosmetic surgeon to the stars." I was hesitant before the consultation, but after seeing the long line of others who were at the office for the same treatment, my hesitation subsided. They do more Botox® treatments at the Epione clinic than almost anyone else in the country. The whole treatment took less than five minutes and cost $100 per area (certainly a bargain).
Six months ago I was back for my now routine injection. Everyone in the office was talking about the new "Botox® alternative." "What is it?" I asked eagerly. "It's called Myobloc," explained Dr. Ourian. "You may want to try it to see if it lasts longer. "Alright," I said, "shoot me up." I was as thrilled with the results as I was with Botox®. And the results have lasted longer for me. The price tag for Myobloc is a little more than Botox® (about $150 per area), but considering it kept my face wrinkle-free longer, it was well worth it. They may someday find the fountain of youth, but until then I intend to keep my face wrinkle-free.
LASER LIPS
RED BOOK - (03-Jul-01)
LASER LIPS
Luscious Lips Forever
If you envy the full, pouty lips of actors like Angelina Jolie and Julia Roberts, and lament your own rather thin ones, you may consider having the lips you were born with enhanced. Or, if it's not actors' lips you crave, but the ones you had in your youth, you might look into having your lips returned to their original size and shape꿢nd now there may be a new permanent solution. Doctors have discovered a new non-surgical procedure for a common problem. The new technique, performed on about 250 patients worldwide is the most recent, relatively simple procedure for those who want to add a bit of oomph to their lips. Dr. Simon Ourian, the cosmetic laser surgeon from Epione Medical Institute in Beverly Hills who pioneered Laser Lip Enhancement (LLE) ? states that the new procedure is simpler, cheaper, and has fewer side effects than other treatments. This breakthrough procedure is performed by combining existing FDA approved techniques. 밚aser Lip enhancement ?is an outpatient procedure to fill in, puff up, remove the lines and generally enhance your own lips? says Doctor Ourian, 밫he procedure is done by using a noninvasive laser treatment combined with multiple injections of autologus fat three weeks apart.?amp;nbsp; 70 percent of the subjects who were treated with this technique said their lips maintained volume even 12 months later. The procedure costs about $2,000, which is about a half of the cost of conventional surgery. It is becoming more widely available, with about 10 physicians performing it currently and around 100 expected to be offering it by next year. Epione Institute in Beverly Hills is one of three centers in the United States and 10 worldwide offering Laser Lip Enhancement Treatment. More than a dozen new sites will be in operation shortly and physicians are now being trained in the technique. For more information contact 800-828-6466.
